Cultural entities are perceived as more welcoming and have a higher percentage of first-time visitors than they did in 2019, but that doesn’t necessarily mean they’ve successfully expanded audiences (yet).
Over the last six weeks, we’ve been publishing research on current conditions surrounding the urgent need for cultural organizations to expand audiences while also charting related progress made during the last two years. The desire for research to support initiatives and inform the allocation of appropriate resources can be overwhelming – and it can lead to a desire for quick and straightforward answers to complex questions. “Just tell us:...Never miss the latest read on industry data and analysis.
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