Colleen Dilenschneider

Data & Analysis

Perceptions Matter - How Welcoming Are Cultural Organizations? (DATA)

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A data-informed resource for cultural executives

Colleen provides data and analysis to inform the evolution of museums, zoos, aquariums, performing arts entities, and other visitor-serving organizations. The aim? To help organizations optimize mission execution and financial sustainability.

Data & Analysis

Dive into data on audience perceptions and behaviors.

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Thought Fuel

Strap on your thinking cap and explore professional analyses and insights.

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Fast Fact Videos

Watch and share short videos on urgent industry trends.

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Hi! I’m Colleen.

I am the publisher of this website and the Chief Market Engagement Officer at IMPACTS Research & Development, a data and technology company. At IMPACTS, I work with executive decision-makers who are responsible for ensuring the long-term relevance and financial success of their mission-driven organizations. I’m a curious, camp counselor-type – and I have a thing for cultural centers.

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Representative clients and speaking engagements
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EXECUTIVE LEADERSHIP

Insight on leadership trends impacting executive decision-makers within cultural organizations

BUSINESS INSIGHTS

Data on audiences motivations and behaviors, and findings impacting financial health

MARKETING

How to increase reputation in order to effectively drive attendance

NEW AUDIENCES

Research to aid in effectively engaging new and diverse audiences

VISITOR EXPERIENCE

How to increase onsite satisfaction to motivate revisitation and mission execution

FUNDRAISING & MEMBERSHIP

Data and analysis to aid in and satisfying members and philanthropic supporters