Thought Fuel

Redesign Launched! Introducing The New Know Your Own Bone

A data-informed resource for cultural executives

Colleen provides data and analysis to inform the evolution of museums, zoos, aquariums, performing arts entities, and other visitor-serving organizations. The aim? To help organizations optimize mission execution and financial sustainability.

Data & Analysis

Dive into data about audience perceptions, behaviors, and expectations.

Thought Fuel

Strap on your thinking cap and explore professional analyses and insights.

Fast Fact Videos

Watch and share short videos that summarize urgent industry trends.

Audience Insights: Organizations Overlook The Most Important Clues

Current Condition

Fast Fact Videos

Do Expansions Increase Long-Term Attendance? (DATA)

Earned Revenue

Data & Analysis

Over 60% Of Recent Visitors Attended Cultural Organizations As Children (DATA)

Current Condition, Earned Revenue

Fast Fact Videos

Cultural Organizations: It Is Time To Get Real About Failures

Current Condition

I am the publisher of this website and the Chief Market Engagement Officer at IMPACTS Research & Development, a data and technology company. At IMPACTS, I work with executive decision-makers who are responsible for ensuring the long-term relevance and financial success of their mission-driven organizations. I’m a curious, camp counselor-type – and I have a thing for cultural centers.