Let’s Talk Nerdy – Collecting Good Data

The first step toward becoming a data-informed cultural organization is effective data collection. Here's some basic groundwork, no matter your role at a cultural entity.

One of the most interesting parts of our jobs here at IMPACTS (in my humble opinion) is helping cultural organizations evolve from “I think” organizations of the past that make guesses about how to engage people… to data-based “I know” organizations of the future. It’s a big shift, and it’s hard work. Our team works with leaders who are turning around big ships, small ships, and many-sized fleets in between. We are constantly in...