We are five weeks into tracking weekly intentions to visit cultural entities. A trend has emerged.
Could things change? Of course. But for now, intentions are moving in a positive direction. Another Monday in the world of the COVID-19 global pandemic is here – and with it, another data update on intentions to visit cultural organizations. This week suggests a clear trend and potential good news for cultural institutions. Time marches on, and US residents appear to be particularly mindful of the passage of time and what it means in terms of their lives’ interruptions. It’s been another big...Never miss the latest read on industry data and analysis.
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