Potential visitors to cultural organizations go to digital platforms for information. But does this change by household income?
The fact that people go to digital platforms for information probably isn’t surprising at this point. After all, internet users are growing by more than one million every day and 28% of Americans say they are online "almost constantly." The internet is at our fingertips – literally – with the growing use of mobile devices and 81% of Americans owning a smartphone. This means that we can look up the information we’d like to know within seconds – often...Never miss the latest read on industry data and analysis.
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