Your Members Visit All The Time! …Or Do They? (DATA)

Here's how often members and subscribers actually visit.

Note: We are including subscribers to performing arts organizations in our use of the word “members” in this article. You’ll see the organization types separately segmented in the data below. It’s time for the reveal with fresh data, hot off the…omnibus survey instrument. We’ve set up the sharing of this data over the last few weeks. First, we shared how often the average person returns to visit certain cultural organization types (such as a symphony or an art museum). Summary: People visit cultural organizations less often than you may...