Three Cognitive Biases That Skew The Thinking Of Cultural Professionals

These three, data-informed findings can be particularly difficult to digest thanks to unintentional cognitive biases.

You may have heard the popular finding that 80% of Americans believe themselves to be superior drivers. But a majority of Americans cannot be above average drivers. After all, that’s not how averages work. I often share data on the preferences, behaviors, and perceptions of millennials in presentations and workshops - particularly as they relate to visitor-serving organizations. As a millennial myself, I often poke loving fun at my generation in these conversations. During one share-out regarding working with millennials, I spoke to our generally outspoken...