Let's stop telling companies that it’s their privilege to work with us for free – and, instead, show them why we are great partners.
I like to consider myself a double-agent. I work for a for-profit company, but I work with nonprofit visitor-serving organizations. I’m trained in nonprofit management – and I am kind of like this dog that was raised by cats and thus thinks he’s a cat. As I hang out on top of this fence, I can see both yards – and there seem to be a few nonprofit assumptions that don’t quite...Never miss the latest read on industry data and analysis.
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