An organization attempting to “save its way to prosperity” actually paves its way to financial demise. Here’s why.
It seems that many nonprofit marketing and communication departments are constantly being tasked by their executive leadership to “do more with less.” While cost-efficiencies are desirable in all types of businesses, nonprofit organizations seem to be especially prone to overlooking the cost of doing business. My work with nonprofit clients at IMPACTS reveals that, more often than not, marketing leaders react to the “do more with less” mandate by desperately trying to “save their way to prosperity.” That...Sign in to KYOB+
Privacy info: The page at www.colleendilen.com/login/ could not be accessed, preventing the identification and description of any login forms present.
Other potential forms that might be hidden behind interactive elements or require a login/subscription could not be identified through the Browse tool.
Read our Privacy Policy for more information.
Not a member yet?
Never miss the latest read on industry data and analysis.
